Aaron Frye

Marketing strategist and creative director, specializing in data-driven growth and innovative content development.

Services

Launch Strategy & Market Positioning

From zero to standout. I help startups and rebrands hit the ground running with positioning that makes noise in crowded markets.

  • Go-to-market strategy

  • Brand archetype alignment

  • Audience and competitor analysis

  • High-conversion landing copy

  • Positioning statements and value proposition

Built for visionaries. Refined for impact.

targeted ads & growth optimization

No guesswork. Just results. I build ad systems and growth campaigns that align performance with purpose.

  • Facebook, Instagram, and YouTube ad strategy

  • Funnel design and customer journey mapping

  • Conversion rate optimization

  • A/B testing and performance tuning

  • Analytics setup and KPI dashboards

innovation driven media design

Where clarity meets creativity. I create immersive, on-brand content that makes people stop scrolling, lean in, and engage.

  • AI-enhanced content creation (voice, video, image)

  • Storyboarding and scripting for reels, shorts, and ads

  • Brand-consistent visual asset design

  • Motion graphics and animation direction

  • Strategic media kits and pitch decks for digital-first brands

Brand Systems & Visual Language

Clarify your presence. I build design systems and creative frameworks that unify your brand across touchpoints — from pitch decks to packaging.

  • Visual identity refinement and usage guides

  • Messaging hierarchy and tone-of-voice alignment

  • Scalable brand kits for internal and external teams

  • Templates for decks, ads, and presentations

  • Light creative direction for in-house execution

Automation & Workflow Optimization

Work smarter. Build faster. I streamline your creative, marketing, and data ops to reduce friction, save time, and scale smoothly.

  • Zapier and Make.com automation builds

  • Notion/ClickUp setup and team training

  • Custom reporting dashboards (GA4, Looker, etc.)

  • Google Sheets/Forms integration and tooling

  • SOPs and scalable documentation systems